Web development,
done right.
I'm Ali Hassaan — a full-stack web developer based in Lahore. I design and build fast, responsive websites and eCommerce stores on WordPress, Shopify, Webflow and Wix. No fluff, no template soup — just clean work that ships.
01 — About
Four years, one focus:
building the web well.
I started as a WordPress developer in 2022 and have spent the last four years going deep on the platforms that power most of the modern web — WordPress, Shopify, Webflow and Wix.
I care about the small things: page speed, thoughtful UX, semantic markup, and interfaces that still feel good six months later. I ship on time, I write clean handovers, and I actually pick up the phone.
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Years experience
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Sites launched
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Live projects
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On-time delivery
02 — Selected work
Recent builds.
House of Faraz
Luxury menswear Shopify store with editorial collection pages, refined typography and a smooth checkout.
Swankey
Product studio site rebuilt in Webflow with fluid interactions, custom cursor states and a strict typographic grid.
Seus Lighting
Lighting eCommerce store — large catalog, faceted filtering and a premium PDP experience.
The Honest Crown
Modern apparel brand storefront with a bold identity and editorial product storytelling.
Synrg
AI product marketing site — motion-heavy hero, dark-mode aesthetic and CMS-driven docs.
Adorable Cosmetics
Cosmetics Shopify storefront with vibrant product pages, bundles and a conversion-focused PDP.
03 — How I work
A simple, honest process.
01
Discover
We talk. I learn about your business, users, and where the current site is holding you back.
02
Design & build
I choose the right platform, ship in tight iterations, and share progress in a live staging environment.
03
Launch & support
Careful QA, a clean launch, and a written handover so you can actually run the site yourself.
04 — Testimonials
What clients say.
"Ali rebuilt our Shopify store from the ground up. Page speed jumped, the PDP finally converts, and the handover was spotless. Easily the smoothest dev project we've run."
"He took a rough brief and turned it into a polished Webflow site with motion that actually feels premium. Delivered ahead of schedule and communicated the whole way."
"Our dental practice site now ranks locally and books appointments on autopilot. Ali understood the SEO side as well as the design. Highly recommend."
"Reliable, detail-obsessed and fast. Ali handled the whole WooCommerce build plus payment and CRM integrations without a single hiccup."
"Turned our outdated Wix site into a modern storefront. Sales are up 40% in the first quarter after launch."
"Clean code, clean design, and even cleaner communication. Ali is the developer you want on your team."
"We hired Ali for a WordPress migration and he over-delivered on every front. Zero downtime, zero broken links."
"Shopify performance was killing our ads. Ali audited, refactored, and shipped a version that scores 90+ on mobile."
"Fantastic Webflow work. Interactions feel native, and the CMS is easy for our marketing team to update."
"Ali went above and beyond to explain trade-offs to a non-technical team. Never once talked down to us."
"Delivered our custom WooCommerce booking flow in under three weeks. Refactored old plugins into a clean solution."
"He caught issues our previous agency missed — accessibility, SEO metadata, structured data. Real professional."
"Great designer sensibility for a dev. Our landing page finally matches the quality of our brand."
"Ali built a headless Shopify + Next.js prototype for us. Rock solid, well-tested and easy to hand off."
"Our Elementor build was a nightmare of bloat. Ali replaced it with a lean custom theme and cut load time in half."
"Responsive, kind, and technically sharp. Answered every question and shipped early."
"Best freelance experience we've had. The docs alone were worth the price."
"Ali took our messy Figma file and turned it into a pixel-perfect production site. Zero back-and-forth on QA."
"The Shopify theme he built for us has been running two years without a single ticket. That says everything."
"He rebuilt our slow WordPress site into something that loads in under a second on 3G. Absolute wizard."
"Payment gateway integration, CRM sync, custom order flows — all done cleanly. Worth every dollar."
"Very rare to find someone who codes AND writes readable documentation. Ali does both."
"Our new site went from concept to launch in 18 days. Ali runs like a real studio, not a freelancer."
"Rebuilt the checkout, added abandoned-cart flow, wired up Klaviyo. Revenue up, support tickets down."
"I've worked with a lot of devs. Ali is in the top 1% for communication and craft."
"He built us a custom multi-vendor marketplace with everything a normal team would need six months for."
"Migrated our Wix site to WordPress without losing SEO rankings. A minor miracle."
"Genuinely enjoyable to work with. Meets deadlines, sends video walkthroughs, follows up after launch."
"Best Webflow developer I've collaborated with. Handles complex CMS relationships like it's nothing."
"Ali stepped into a broken project mid-way through and shipped it. That takes real skill and calm."
"Solid engineer, honest quotes, no surprises. My go-to for anything CMS or ecommerce."
"Our team can finally update the site without breaking it. That alone was worth the rebuild."